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Around the end of the 1900s, a Sushi conveyer system and Sushi robots were introduced which revolutionized the Sushi industry, making Sushi available at cheaper prices. Kaiten-zushi [conveyer Sushi] became so popular that it established Sushi as fast-food. However, Sushi-bars in the downtown area are still somewhat scary places for people since they often do not have a visible pricing system for a la carte or chef's choice menus, which means it could be extremely expensive. Plus, there are certain rules, manners and slang used at Sushi bars/restaurants, which can be intimidating for some people. Thanks to Kaiten-zushi franchises, Sushi at last has become a food accessible to everyone. |
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As Sushi spreads around the world, it has been adapted to each region's tastes and thus has been transformed into a hybrid food. The classic example is the California roll invented in America. Some of the new Sushi items created outside of Japan might cause a traditional Japanese Sushi lovers' eyes to roll. Nevertheless, Sushi keeps progressing. A typical example of hybrid Sushi can be seen at restaurants like Nobu in NY. You can read a review of Nobu by Victor Gatsoni at queenscourier.com. In the article, he says it is "not a Japanese restaurant. It isn’t really an American restaurant either."
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